Smarter Net Writing. Writing free online courses
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Write Smarter by Stephen Dunbar
"Words are, of course, the most powerful drug used by mankind."
-- Rudyard Kipling
Writing free online courses Step 1: Write to a 12 year old.
Grab a pen, and write on a stick-em note, "The best writers online use simple words a 12 year old could understand". Stick it to your monitor.
Why? The average reading age of an adult, is the same as a 12 year old.
So write for little Sarah. She has probably read a mere 5 books in her life.
Writing free online courses Step 2: Write Simple
Writing online, is best done using words that require little thought and used in everyday conversation. When your readers understand your words of wisdom quickly, chances are, they will continue reading. However, if readers are stumped and perplexed, deciphering your peculiar long-winded words, know what will happen. Click. Click. They are gone in a flash to another site.
Save up those big confusing words for the physics professor in your family. Spring them on him when he least expects it. :-)
So if you get nothing else from this article, remember to Write Simple.
Important tips to memorize...
Writing free online courses Step 3: Important tips to memorize...
TIP #1.Throughout your website content, ladden your copy with benefits. Keep it upbeat. Make your customers reach out and feel your emotions. Make them want to taste, feel, hear, see, etc., your products
TIP #2.Become your customer. Think like your customer.
Get into your customer's mind and find out what makes her tick. Then make a great product that she needs, write a site that sells and attract targeted traffic to your site.
TIP #3.What are your customer's biggest concerns?. What does your customer really want?
TIP #4.Choose your words carefully.
Choosing words to sell must always be at the forefront of any on-line strategy. Use words commanding authority. Calls to action. Order now!. Buy today!. Click here NOW to order.
TIP #5.Remember to talk to your readers on a one to one level. Pretend you are sitting down with your best friend and are catching up after a month apart.Keep it personal. Talk to her on a one-to-one basis.
TIP #6.Write great inspiring content. Website copy is often "poorly written".
On-line copy or website content, is often "poorly written". In many cases content is "rushed" to launch a site early before it's ready. It's not only bad grammar and spelling mistakes that turn people away, more so - no logical site flow of short paragraphs describing benefits under attention grabing headlines. Do not fall into this trap.
Active words detailing your product benefits will get your point across much quicker and get to the heart of your story. Avoid passive words and babble that does not enhance your overall site's objective.
Try this Experiment. Experience the Net Writing Masters course (Read time: 15 mins)

Netwriting Masters Course Want to sell more? Write better. Write smarter. First, write to PREsell. Then write to SELL. The *ONLY* course on the Net that shows you how to do BOTH. And it's free!
Writing free online courses
Here is a snippet of information contained in the Net Writing Masters course.
Page 12 of 50, The Net Writers course..."The Netwriting Masters Course will help you fine-tune your natural-bornpersuasiveness online, by mixing in some standard offline copywriting techniques and some new e-techniques. You don’t need special creative writing classes.
Remember, people use the Net to find information. Information is contained in text. Compelling text is 1,000% more important than fancy design. After all, if a fancy page has no substance, it delivers no value. Quality content always does.
Try not to distract your visitors from the real goal of your Web site... to get the click through to your monetization model (your order page, or the site of the merchant that you represent, or your contact form, etc). Reinforce through your style and content that you are indeed an authority on your business -- an expert that your visitors can trust. Bottom line? Relax. Focus on your visitors. Don’t try to get their attention with bells and whistle. It’s information that they want and need.
Click here now to read the next article at The Online Business Tutor. Customer Loyalty Quotes.
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