Autoresponders
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Autoresponders by Stephen Dunbar
Used wisely, autoresponders (AR), are a powerful tool to grow your ezine subscriber list, gain
direct sales or provide 5 day email courses to interested opt-in parties.
AR are easy to setup and maintain. No special technical knowledge is required either.
Here is a great source to quickly setup
AR and automate common repetitive tasks.
Get Response - Easy Auto Responders
Automatic Responder Tips
What is an Auto-responder?
"A program that automatically delivers information by email. A feature that sends an automated reply to incoming email. For example, when customers send email to your info@yourdomain.com address, a standard message could be sent back to them. Also called a mailbot." - techdictionary.com
Steps for Using an Automatic Responder.
1. Prepare the message you wish to send by email to readers requesting your information. 2. Purchase a monthly autoresponding service. Stay away from Free autoresponding services,as like with almost anything, you usually get what you pay for. 3. Add new automatic responders. Add new autoresponders including email courses, new products orhigh-value information your readers' would find useful to their business or personal life. 4. Maintain and update existing autoresponders on a regular basis.
Automatic responders work automatically for you anytime, everyday.
Depending on how many automatic responders you want to setup and maintain, expect an autoresponder service, such as at Get Response or Aweber to charge you anywhere from $10.00 - $50.00 per month.
Autoresponders save you time handling repetitive adminstrative tasks. You will freeup time for concentrating on marketing your business and making new products.
I know of some businesses online that have over 80 auto-responders for everythingthey can think of too help free up time.
Here are some common ways to automate tasks with automatic responders.
1. Your existing customers' request information on how to install your product. A step-by-stepsetup guide. 2. Your existing customers' request information on how to use your product. A step-by-stepusers guide. 3. Your existing customers' request information on how to most benefit by using yourproduct or service. 4. Your existing customers' request information on a particular product model's detailed specifications. e.g Technical specifications for Model 9001a Turtle Poop Cleaner. 5. Your office is closing over Christmas. Setup an autoresponder mentioning your officeis closed for the holiday break and will startup again on your return date. 6. New prospects would like detailed information relating to your industry. e.g History,customer experiences, or any high value information prospects would find interesting and helpthem.
Experience has proven it can take a minimum of three letters to prospects to gain anew customer. Knowing this, you can see the value of autoresponders sending out your message, increasing your chance of getting the sale.
In summary, autoresponders, used wisely, will save you time, allowing you to concentrateon tasks you know cannot be automated.
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